Horse Feed – the blog
The truth about consultants, coaches and their goals
You don't have to tell a seahorse to start swimming before it submerges. Neither do I have to be [...]
Why branding is more fun than pretending
Welcome to another »Horse Feed« episode. The second in a trilogy that has emerged over the past few weeks. [...]
Why it’s time for a brand psycho godfather
The »Horse Feed« is back. The blog about brand communication of a seahorse. It's been a few weeks since [...]
How to start benefiting from your brand
Today the final article awaits you of the series »Horse Feed«, the blog about people, brands, communication and a [...]
The best way to take responsibility
Back to the most unusual blog about brand communication. My Love Brand, my favorite brand chosen for this blog, [...]
Do you want to know how it works with the life cycle?
Crises lead to difficult decisions that would not have been so easy to make in good times. Why? Clearly [...]
The simplest answer to the question, how you face a crisis
As the godfather of a seahorse named Willi, I continue to deal with his brand in this blog. I [...]
4 advices that make social media constructive and productive
It is time for the next »Horse Feed« blog article. Most recently, Love Brand Willi had to use his [...]
The safest way to continue a happy ending
Communication is the most important management tool of a Love Brand. And that brings us to the next blog [...]
Are you ready to learn?
Seahorse Willi, the Love Brand, the Horse Feed - that's what my blog is about. Last Willi realized that [...]
Why fans are more important than followers
It continues with my blog »Horse Feed«, the seahorse badge for brand communication. We were already experiencing Willi's initial [...]
Why communication is the masterpiece of every brand
Willi, the seahorse, has since found it fun that I am his godfather and help him on his Love [...]
An easy way to understand the culture of a brand
Seahorse Willi has been dealing with questions about his own brand and communication for some time now. Rather, from [...]
3 findings of what influence behavior of a brand has
»Horse Feed« continues. My project to share everything about brand communication with a seahorse. Most recently, Willi has started [...]
The truth about the look of a brand
Welcome to »Horse Feed«, the seahorse badge of brand communication as a blog. When it comes to understanding roles, [...]
What you can learn from underwater life about your own role
For a few days now we have been dealing with the questions you have to deal with if you [...]
How to stay away from mainstream
We are still at the very beginning of a seahorse's Love Brand journey. Rather, let's put it this way, [...]
Are you ready for goals?
Welcome to the next »Horse Feed« blog post. In the previous article I deliberately held back and gave my [...]
The secret of brand names
Welcome to the second blog of »Horse Feed«. Today he is going to speak up for the first time: [...]
Why communication brings us closer and further
Welcome to my blog. It is probably the first blog that focuses on dialogues between a human and a [...]